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Using Influencers In Digital Marketing

With the popularity of social media, more and more brands have been using influencers for digital marketing. Originally influencer marketing was celebrity endorsements, but the digital age has expanded it beyond celebrities. The idea behind influencers is that instead of spending time looking for ways to reach a larger audience, you hire these people to already have a large following with your target audience and hire them to get the word out for you. A single social media testimonial from the right influencer can expose your brand to thousands of people. With the right influencer, your SEO results can get READ MORE

Tips for Digital Marketing in November

November is the start of the holiday season when people realize they need to begin planning for the holidays. Black Friday, Small Business Saturday, and Cyber Monday are the biggest shopping events of the year, where thousands of people gather to buy gifts for that one day when they are all on sale. You do not want to miss out on opportunities this holiday season, so here are some tips to get your planning. Promote gift ideas Everyone has that one person in their life that they just cannot figure out what gift to give. This is a huge marketing READ MORE